When it comes to advertising campaigns for your business, the choices you make about design are vital for catching the attention of potential customers. If you are thinking about having business cards made for your business, avoiding the traditional styles is a good idea. Consider these cool ideas for creating the business cards your customers will enjoy and not soon forget.
Designing Cards Around The Kind Of Business You Own
Being unique is important for your business to stand out from the rest. The same is also true about the design you choose for your advertising, especially when it comes to business cards. For example, if you own a bakery, you might consider having edible gingerbread cards. You can also have paper cards for your customers to keep after they eat the ones made out gingerbread. You can have your business name and other information printed with food colors on your edible cards. You could choose from a traditional rectangular style or you might make them in the shape of gingerbread men. Another example is bone or paw print shapes for the business cards of a pet shop. Think about the kind of business you own and how you could incorporate it into the shape and overall design of your cards.
A Business Card Your Customers Can Use
A business card design that is also a useful object for your customers is always a good way to remain in their memory. One example is a card that doubles as a tool. Your business logo and other information can be printed on a flat screwdriver or tire gauge. Another example is a business card that can be used as a magnetic picture frame. You can have your information printed on the inside of the frame and have it pop out to leave a decorative, colorful frame.
Making It Personal Can Increase Your Customer Base
A card with just your logo, name and business information can be more personal if you also add your picture as well. When people see you on your business card, they automatically feel like they know more about you. Bear in mind the importance of building trust between yourself and your customers. Adding your picture to your business card design can be a good way to start kindling trust that can turn into returning, loyal customers.
Never scrimp on the money or time you spend for advertising. Doing so could cause your business to fall behind the competition. Also, when deciding the details about your marketing campaigns, always think outside the box so you will remain ahead of your competitors simply due to new, creative marketing ideas.
For a professional business card, contact a company such as 4 Color Print.